The digital marketing arena in the modern world is a heavenly pathway for business to boost their sales and revenue. Among all the impactful strategies, the email marketing Klaviyo tool holds the power to give you a leading edge in driving impeccable ROI.
Klaviyo is just the right tool that pave your path for utilizing eCommerce email marketing, but you ought to be serious about the approach here! Most business owners are so engrossed in improving their site SEO, running PPC ads, and leveraging social media marketing they often miss out on using their email list.
Remember, if you have an email list with a considerable number of subscribers but are missing out on using the email marketing potential, believe it or not, you are letting money slip through your hands.
With Klaviyo, email marketing is a breeze, and you will be able to skyrocket your eCommerce business to meet all possible milestones. If you have plans to opt for Klaviyo to take your email marketing game to another level, this article brings you five reasons to be more confident about the decision.
5 Reasons that Prove Klaviyo as the Best Email Marketing Tool
Email marketing Klaviyo tool has helped brands earn more than $3.7 billion just in 2021, and there’s no scope for this count to drop anytime soon in the following years. But, irrespective of what it did for the other brands, you might have a question in mind, “Will Klaviyo work well for your eCommerce business in particular?”.
Well, you must know that every eCommerce business can benefit from the features and potential of Klaviyo. If you don’t believe it yet, wait till you go through all the five reasons below, stating the powerful email marketing features of Klaviyo:
1. All-Rounder Email Marketing Solution
First things first! Klaviyo has almost all the tools that you need to excel in your email marketing campaigns. Not only that, but the SMS strategy also backs up your marketing efforts, all under one roof.
You can acquire an email automation service with Klaviyo, which will streamline customer communications and will also report the journey of a customer in complete detail.
All your email marketing strategies will be processed from start to end, alongside the sales-boosting features. Moreover, this tool also helps you build high-value relationships with your clients.
2. Impeccable Data Analytics
Klaviyo enables you to go through in-depth data related to customers’ responses to prior emails, their behavior, and other such aspects. Using these sets of data, you can plan unique email marketing campaigns that will turn around to be more effective in acquiring sales.
You can also consider hiring an email marketing Klaviyo virtual assistant (VA), who will be running an analysis of the collected data. It will take the load off your heads, as the VA will prepare actionable insights from the collected data and propose personalized email marketing campaigns for your brand.
Following that, you can also use the automated prediction feature of Klaviyo to get suggestions on what emails might be effective for your customers and what time would be optimal for sending them the email.
Starting from crafting an email to increasing the chance of it being opened, Klaviyo provides you with enough data to run your analysis on optimizing email marketing campaigns. Alongside your efforts, Klaviyo also runs its automated analysis to suggest some strategies.
3. Use the Powerful Automation Features
Klaviyo comes with numerous automation features, enabling you to streamline your various workflows. For instance, you can send out reminders of abandoned carts, Thank You messages, birthday wishes, and much more.
You can enable automation for various workflows present within the tool or take the help of an email marketing Klaviyo VA to decide on what’s best that can be done with it. A professional VA will analyze the behavior of the customers and run an analysis of the collected data to decide on adding, editing, or removing workflows from Klaviyo automation.
4. Easy-to-Implement Integrations
Among the top features of Klaviyo, one stands for its integration capabilities. Integrating third-party apps or software into Klaviyo is quite easy with some sophisticated steps. There are a lot of platforms that are compatible with Klaviyo, and successful integrations will enhance the efficiency of email marketing.
Connecting your eCommerce store or the ERP software won’t be a hassle with Klaviyo. You just have to install a connector and follow the UI methods to get done with the integrations. In case you face any kind of challenge in integrating your preferred apps or software, you can always hire professionals from the best virtual assistant agencies.
A virtual assistant will help you set up your Klaviyo account, install the connector, and process the integrations as per your requirements. They shall also explain to you how Klaviyo works in integration with your eCommerce store and other business solutions to make your email marketing more profitable.
5. Support Enhanced Conversions
Improved conversions are one of the major benefits of using the Klaviyo tool. Most of the top-performing eCommerce brands make use of Klaviyo to encourage their customers to make purchases and have reported up to 12x boost in their revenues.
As per marketing studies, it is proven that if you can segment and personalize your emails, there is a high chance you will bag more sales and conversions. Klaviyo has the capability to help you acquire the benefits of personalization and email list segmentation. All you have to do is utilize its features!
But, if you are already engrossed in other core duties of running your eCommerce business, you can look out for the best virtual assistant companies and hire a dedicated Klaviyo VA to help you with this task. They have the right knowledge and expertise to use the tool and its features to drive conversions for brands.
Bottom Line
So, by now, you might be feeling convinced enough to use Klaviyo as your priority tool to commence with email marketing. It would help you get the best returns for your branding efforts. And in case you want to double the benefits, prefer hiring an email marketing Klaviyo VA for the job!
